10 月 22Japan, the forefront of financial intelligence ——2021 SAOPAULO U+ The Business Wealth Summit was held grandly at the elegant Lingnan Oriental Hotel.
Liang Ruiji, general manager of Xinjincheng Sales Company Ou Shujun, general manager of the manufacturing base, general manager of marketing of Xinjincheng Sales Company, Jia Hailong, general manager of Shengbaolong Ceramics Brand, Lapis BureauFounder and creative director of design agencyFreddy CURIÉL , as well as from all over the country Excellent dealer representatives, friends from all walks of life in the media, and Shengbaolong Ceramics brand marketing and marketing personnel attended the event.
Renewal·Blow the sound Frontier New Horn
< span style="font-family:Calibri">In the post-epidemic era, production capacity upgrades, power rationing and carbon control, material price increases, and industry changes, how can corporate strategies find new ideas from the cracks? Machine, leading the future?
At this summit, Liang Rui, general manager of Xinjincheng Sales Company He delivered a warm speech to all the leading guests and dealer friends who attended the meeting. Mr. Liang extended a warm welcome to all the guests present and expressed his gratitude to all walks of life for their continued support and trust in Shengbaolong Ceramics.
< span style="font-family:Calibri">At the same time, Mr. Liang published a speech entitled "Renewal ·Blowing the New Horn of the Frontier" keynote speech. Mr. Liang profoundly analyzed the cutting-edge thinking on the current economic environment to the guests and put forward the "Strategy forward"and"Value Renewal". At the meeting, Mr. Liang reviewed that Shengbaolong Ceramics has always insisted on "Brand activation"and"Value Innovation"'s road to branding, and to Shengbaolong CeramicsU+Brand Shengwei made an in-depth analysis of U+'s brand philosophy and vision and mission, brand positioning, product logic, and the brand spirit conveyed by U+ gave a high-level explanation and provided systematic support for the development goals and strategic support of U+U+ deploy. Finally, Mr. Liang proposed that as long as we adhere to the faith of the brand, strengthen the will to renew, and want to be at the forefront in the future, St. Paulon will definitely win the battle.
< span style="font-family:Calibri">Liang Rui, general manager of Xinjincheng Sales Company, published "Renewal·Blowing the New Horn of the Frontier" keynote speech
Design Frontier Interpretation of Trends
< span style="font-family:Calibri">From international to domestic, from the Bologna exhibition in Italy to domestic design exhibitions, we stand at the forefront of the times and interpret trends. At the conference, he won the title of Best European Designer and was the founder of the design agency Lapis Bureau Freddy CURIÉLFreddy CURIÉL, a person and creative director, shares the latest international trends with a cutting-edge design perspective Trends presented a feast of cutting-edge design to the summit.
Italian designerFreddy CURIÉLShare cutting-edge design
Product frontier, analysisU+ matrix
< span style="font-family:Calibri">With the continuous upgrading of brand strategy, Sanbolon has built a solid pyramid of products step by step with the support of original products. Matrix, fully unleashing brand power. At the meeting, Liu Zhangbao, director of the product department of Xinjincheng Sales Company, gave everyone an in-depth analysis of the brandU+Product system, from Morandi’s product research and development toU+The construction of product matrix and continuous research and development innovation are exploration, determination, and leadership, leading the new home decoration trend. Create the optimal living space for modern consumers with cutting-edge products
< span style="font-family:Calibri">Liu Zhangbao, director of the product department of Xinjincheng Sales CompanyU+ Product Interpretation
Marketing cutting-edge, revealing the secret of brand breaking out of the circle
< span style="font-family:Calibri">Today, marketing is a business war! Only by winning users can you win the future. How to lead dealer partners to win2022The future war with marketing? At the meeting, Ou Shujun, general manager of marketing of Xinjincheng Sales Company, revealed to us the cutting-edge brand strategy of marketing and how to break through the brand circle.
< span style="font-family:Calibri"> Mr. Ou analyzed the traditional marketing logic in detail, and conducted an in-depth analysis and explanation of the changes in industry marketing and the focus of brand development. , through brand differentiation, product matrix system, brand dividend and customer analysis, it emphasizes the use of long-term belief to build a fortress for new first-line brands, and proposes how to break the brand circle under the new economic environment, market environment and competition pattern. road.
< span style="font-family:Calibri">In the new way of breaking the brand circle, Mr. Ou elaborated on the brand from the four dimensions of mission, vision, spirit and community. Top-level design, and proposes building scenarios and empowerment around product construction, communication strategy, marketing strategy, network empowerment, channel construction, etc.BDuan, DoCDuan Brand philosophy and strategy.
Ou Shujun, general manager of marketing of Xinjincheng Sales Company, reveals how brands break through the circle
Practical frontier, do itU+ Pioneer
< span style="font-family:Calibri">The actual battle of marketing starts at the terminal. To achieve final victory requires a long-term vision and the need to seize development opportunities. As the first to build U+store in the country, the outstanding dealer representative of Shengbaolong Ceramics Cai Lingling from Longgang, Zhejiang, shares her U+ experience with us. We can see from her the younger generation’s understanding ofU+'s insights can be seenU+< span style="font-family:宋体">Spiritual resonance with mainstream consumer groups
< span style="font-family:Calibri">Excellent dealer representative Cai Lingling sharedU+Experience
Political cutting-edge propaganda, full of sincerity
< span style="font-family:Calibri"> At this event, Jia Hailong, general manager of the Sanbaolong Ceramics brand, gave cutting-edge policy presentations to the dealers’ families present. Rich product supporting planning, exclusive managementThe regional market protection policy and preferential policy support for the operation can be said to be full of sincerity, which aroused great enthusiasm from the dealers' families.
< span style="font-family:Calibri">Jia Hailong, general manager of Shengbaolong Ceramics Brand, gave a policy frontline presentation
Glory and Dream Starlight Ceremony
< span style="font-family:Calibri">In the continuous advancement of the brand, Sanburg Dragon has achieved fruitful results, and every achievement achieved by Sanburg Dragon is far from the Bukai’s dealers and families who have supported Shengbaolong all the way, because of their hard work and hard work, have made Shengbaolong Ceramics what it is today. During the meeting, a grand "2021St. Paulon Ceramics Annual Person of the Year was also held ——Glory and Dream Starlight Ceremony". In the Starlight Ceremony of Glory and Dreams, the year" was born >New Talent Award", "U+Brand Pioneer Award"、"Excellent dealer", "< span style="font-family:宋体">Ten-Year Alliance Award"Four Big award. Thank you to the dealer family of Shengbaolong for their support and trust in Shenbaolong. In the days to come, let us continue to move forward together and reach new heights!
Shengbaolong Ceramics selected the annual emerging award dealer
< span style="font-family:Calibri">Shengbaolong Ceramics EvaluationU+ Brand Pioneer Award Dealer
< span style="font-family:Calibri">Shengbaolong Ceramics named outstanding dealers
Shengbaolong Ceramics selected ten-year alliance award dealers
U+Night, enjoy the joy of gathering
< span style="font-family:Calibri">Long time no see, I miss you very much. In the lively and joyful atmosphere, inspired by the cool programs and bands, the people of St. Paul started a warm U+At the night banquet, the Shengbaolong family reunited and enjoyed the joy and excitement of the reunion.
< span style="font-family:Calibri">2021The market has been changing in this year, and the industry is facing many difficulties, but Shengbaolong people work together, forge ahead, and break through the huge waves to create profits< span style="font-family:Calibri">2022 will lay a solid foundation. Frontier of Financial Intelligence——2021 SAOPAULO U+Business and Wealth Summit in an atmosphere of applause and joy ended successfully. In the future, Shengbaolong Ceramics will continue to stand at the forefront of the times, and will work hand in hand with dealers and family members to continue to lead the ceramic industry and create great results together.
