In a large booth of 385 square meters, Wrigley Sanitary Ware appeared at the Shenzhen International Fine Decoration Residential Exhibition. A green lawn breeds infinite hopes and heroic dreams.
Wrigley Bathroom Exhibition Hall
“Looking at the future from a higher dimension”, the 2020 Shenzhen International Fine Decoration Residential Exhibition was held as scheduled on August 20. At the event, Mr. Sun Xinxi, Editorial Director, Chief Content Officer of "ELLE DECORATION Home Furnishing Gallery" and judge of the German Red Dot Award, provided on-site assistance, Mr. Lu Jinhui, Deputy General Manager of Wrigley Home Furnishing Group, Mr. Zhu Mingtao, National Strategy Director of Wrigley's Key Account Division, Wrigley Bathroom Products Mr. Lu Ding, Director of the R&D Center, Ms. Huang Guoli, Manager of the Brand Promotion Department of Arrow Sanitary Ware, and other business leaders were all present. Witnessed by more than dozens of authoritative media, Arrow Sanitary Ware attended in full dress.
Lu Jinhui: Smart home creates a smart life in the future
Every wonderful appearance is planned for a long time.
At the beginning of the event, Lu Jinhui, deputy general manager of Wrigley Home Furnishing Group, delivered a speech. At this exhibition, Wrigley Bathroom Ware brought a new product launch conference with the theme of "Smart Future·Smart Life". The aim is to improve people's quality of bathroom life, innovate people's smart living spaces, and form brand wisdom exclusive to Wrigley Bathroom through in-depth research on different human settlements.
Lu Jinhui, deputy general manager of Wrigley Home Furnishing Group
Continuously innovate, break through, and improve in the midst of change. Wrigley Bathroom is also actively thinking about how to respond to the changes in human settlements in the intelligent era; how to meet consumers' personalized, intelligent, and high-end consumption needs. The answers to these will be found in the spatial wisdom displayed this time. With intelligence and customization as the core keywords, the brand's interpretation of smart life is conveyed through intelligently customized bathroom spaces.
First, in terms of intelligence, the new "smart home" brand strategy will run through design, manufacturing and research and development, and will also be reflected in life-smart products, applications and functions, providing consumers with morePossibilities of many smart lives. In this way, smart technology innovation can be used to realize the full-scenario application of smart home. Entering Wrigley Bathroom Intelligent Space, you will have a smart toilet with intelligent integrated core, which has functions such as automatic flipping and multi-function cleaning. It can also be remotely controlled and conveniently operated by mobile APP. Detailed settings such as smart night lights reflect more humanistic care; visual touch screen The smart magic mirror creates an exclusive bathroom butler for healthy life, bringing users a better life experience.
Second, in terms of customization, Wrigley Bathroom helps users create their own smart space by integrating design and wisdom. At this exhibition, Wrigley Bathroom brings four major customized bathroom spaces: the Via series, which focuses on intelligence, and the Via series, which focuses on intelligence. The designed Yafei series, the Time and Space Lovers series focusing on makeup, and the Time Series series focusing on industrial style. The four spaces have their own styles and functions, which will meet the customized needs of different people to the greatest extent. Through scenario-based space design, it introduces a new lifestyle, provides consumers with overall bathroom space solutions, and also allows consumers to feel the fun of actively creating life.
Every innovation is a change or subversion. Innovate on the path of design exploration of design, aesthetics and wisdom, so as to continuously improve ourselves. Through in-depth research on consumers’ living concepts, we can find new innovation points from changes in human settlement forms and help consumers create their own smart spaces. "Wrigley Home Furnishing, Wisdom of Life" is the brand promise, and also carries Wrigley Bathroom's expectations for smart life and a better future.
Wrigley Bathroom - Werner< /p>
Sun Xinxi: A lifestyle home that gives your living space more attitude
"Every home cannot be copied and is unique." Sun Xinxi, editorial director, chief content officer of "ELLE DECORATION Home Gallery" and judge of the German Red Dot Award, interprets home lifestyle from a new perspective.
Sun Xinxi, Editorial Director, Chief Content Officer of "ELLE DECORATION" and Judge of the German Red Dot Award
First, he shared the uniqueness and personalization of each living space through the home space cases of several celebrities. In his view, everyone's attitude towards home is irreproducible, because home also needs a new sense of ritual. Especially after the epidemic, the positioning of the home has also changed again, because the "healing power" function of the home itself gives every living space unlimited possibilities and creates a stage for a living home., making this space more attitude requires more time and energy to operate.
The trend of future homes is that intelligence is inevitable. Among them, the customized intelligence of bathroom space "allows us to be lazy" and live better, which requires thinking about the role division of design and color in this space. With the popularization of the Internet and intelligence, home is no longer just a private personal space, but a new show venue, and a new family cloud social network has opened.
Wrigley Bathroom - Yafei Customization
Whether it is to create a more childlike customized bathroom space or a personalized space, every bathroom space needs a sense of ritual and implementation. In Sun Xinxi's view, the new bathroom space brought by Wrigley Bathroom Ware well presents their "attitude" towards home and achieves the perfect integration of beauty and usability.
Home is not only a living space, but also the warmest harbor for the soul. At the same time, Sun Xinxi also put forward more ideas and possibilities for future living space.
Zhu Mingtao: Big brand strength and layout of fine decoration strategy
At the press conference, Zhu Mingtao, National Strategy Director of Wrigley's Key Account Division, gave a speech on the development trend of fine decoration strategy of Wrigley Bathroom. The global smart home master proposed by Wrigley is actually to provide a one-stop smart home life solution for families around the world. With the advent of the hardcover era, brands can only seize the high ground in the hardcover market by taking advantage of the trend.
Zhu Mingtao, National Strategy Director of Wrigley Key Account Division
And smart beautiful homes are gradually entering daily life, constantly upgrading users' living styles.
Therefore, in the post-customized hardcover era, Wrigley will continue to lay out its hardcover channel strategy and add action.
Their confidence comes from:
1. A strong R&D, design, production, delivery and after-sales system ensures supply delivery. They have the world's leading strength in intelligent manufacturing of Chinese sanitary ware. As a practitioner of industrial upgrading and transformation of Chinese sanitary ware brands, Wrigley BathroomThrough independent design and development, Yu continues to increase its efforts in research and development of intelligent products. It has ten major production bases including Sanshui, Gaoming, and Shaoguan in Foshan, and is protected by advanced Industry 4.0 intelligent manufacturing and a sound national maintenance system.
2. A complete smart home product ecosystem and a powerful smart ecological cloud platform. Targeted development of smart ecosystems with Huawei, Evergrande, and Gemdale. Cooperating with powerful domestic and foreign engineering companies, we have delivered nearly 2,000 fine decoration projects and more than 5,000 flagship stores. At present, major domestic real estate companies, including Top 100 real estate companies such as Country Garden, Evergrande, Sunac, China Shipping and China Resources, have established cooperative relationships with Wrigley Sanitary Ware. Relying on its good reputation among real estate companies, Wrigley Bathroom has been the preferred supplier of the top 500 Chinese real estate companies for seven consecutive years.
3. The industry's first full-bathroom and whole-house customization service meets consumers' personalized customization needs. Whether it is customized bathrooms, balconies, or the whole house, it will meet their customized needs.
4. Nearly thirty years of research on bathroom space and home space have become more humane, technological, and healthy lifestyle advocates, thus launching smart home space, children's space, elderly-friendly space, and customized bathroom space. Easily realize a comfortable and personalized bathroom home experience, and provide users with a worry-free and practical all-in-one multi-functional bathroom experience by meeting different space needs.
Wrigley Bathroom - In Time< /p>
In the future smart world, all you need to do is give voice commands or set the wake-up mode. After getting up, all devices will automatically turn on, and you can start a new day according to the owner's living habits. In more and more model houses in the sales offices of real estate companies, intelligent equipment is becoming more and more popular. In addition to being endowed with residential functions, the intelligent and humanized functions of buildings are also becoming more and more powerful. This coincides with Wrigley Bathroom's "Wrigley Home Life Wisdom".
Lu Zuwei: A life of encountering arrows, customized new products are stunningly unveiled
Finally, Lu Wei, director of Arrow Bathroom Product R&D Center, launched the 2020 customized new products of Arrow Bathroom with the theme of "Journey Life". The new product series brought this time have become a beautiful scenery in the exhibition.
Lu Zui, Director of Wrigley Bathroom Products R&D Center
In 2020, Wrigley Bathroom starts from the heart and redefines new smart bathroom products. It is hoped that by using multi-dimensional design to create wisdom, we can lay out the entire ecological chain product matrix of the bathroom space, use diversified products to meet diversified bathroom needs, and create diversified brand values. They use multi-dimensional wisdom to open up the interoperability between users, products, space and life, and create a life wisdom philosophy exclusive to users.
The new series of customized space products launched by Wrigley Sanitary Ware, to a certain extent, represent the current fashion trends in home furnishings such as light luxury, modern minimalism, and trendy fashion. At the same time, they also endow products with connotations such as appearance, function, design, customization, storage, makeup, and ease of use. These four customized space series are: Weiya, Yafei, Lovers of Time and Space, and Shilili. They customize different smart lives for different groups of people, different demand scenarios, and different space forms, bringing a smart bathroom space. A visual feast.
Huang Guoli, manager of Wrigley Bathroom Brand Promotion Department, served as the host of this conference< /span>
Among them, the Via series boldly abandons overly complex textures and decorations, simplifies lines, and is more lightweight and fashionable overall. Taking into account the beauty-loving nature of goddesses, they carefully designed Via as a bathroom cabinet that integrates washing, makeup mirrors, and full-length dressing mirrors. The height of the LED beauty mirror can be adjusted freely, and it can also be detached and used in hand. At the same time, the added beauty storage box can store small makeup items, which is convenient and practical. The original toilet wall cabinet and toilet side cabinet designs are the icing on the cake for this product, just like a "cloakroom" in the bathroom.
Wrigley Bathroom - Viya Customized Bathroom
The appearance of Time and Space Lover is simple, fashionable and noble, with many ingenious details designed to give a sense of minimalist luxury. The product uses Porter red for the cabinet and door panels, and the main color of the overall space is red. Red is unrestrained and bold, and the combination of white and red makes the bathroom cabinets more dazzling. The overall space layout is unique, with high and low cabinets.The combination and the use of long and short runway mirrors make the overall space more layered and well-proportioned. The introduction of drying and disinfection cabinets ensures the safety of life and allows you to enjoy cleanliness and comfort.
Wrigley Bathroom - Customized Bathroom for Time and Space Lovers
As Lu Jinhui said during the media interview: I hope to send a strong brand signal to the industry through this exhibition: At the critical node in the second half of the year, Wrigley Bathroom will seize the opportunity of market recovery to develop new products, channels, Exhibitions, investment promotion and other arrangements were made, and the company continued to dig deep into online traffic in the first half of the year. Through offline channels, consumers can experience the life wisdom that Wrigley Home Furnishing brings to everyone. Wrigley Bathroom is constantly innovating and advancing.
Photography on site
Innovation is the eternal driving force for enterprises to continuously advance. At the same time, Wrigley Bathroom's "Global Smart Home Master" strategic pace has also become more and more steady.
Bathing in the future, encountering beauty. For more exciting highlights, please continue to visit booth F1-3B01 in Hall 3 of the Shenzhen Convention and Exhibition Center. Wrigley Bathroom will take you to experience more of the infinite charm of smart life.
(This article is provided by the enterprise)
